Why Does My Business Need Email Marketing?

Why Does My Business Need Email Marketing?

Email seems like an old-fashioned technology to apply to marketing when compared to fancy terms like SEO, influencer marketing, PPC, and so on. Yet, no other marketing form is as highly profitable as email. If you’re wondering why that is the case, and why you should...
The Many Kinds of Google Search Results

The Many Kinds of Google Search Results

Google’s search results page (SERP – search engine results page) has evolved a lot in the past few years. With the addition of ads, maps, and enriched results, Google is making strides to add as much value to customers as possible. A good example is movie title...
Why You Should Work with Guest Bloggers

Why You Should Work with Guest Bloggers

More and more companies are soliciting guest bloggers to add new viewpoints and voices to their blog offerings. How can your SEO (Search Engine Optimization) benefit from having “experts” submit guest blogs on your website? Fresh perspectives – You know your business...